Face Stockholm

In the early 1980s, FACE Stockholm founder Gun Nowak owned three of the hippest fashionboutiques in Sweden. FACE Stockholm grew out of her frustration at not being able to find makeup to match the neon fashions of the time. As the business grew, Gun turned to her daughter, Martina Arfwidson, for help. At FACE Stockholm, our goal is to provide superior beauty products, but more than makeup, we believe we can serve a greater purpose: to use makeup artistry as a playful tool to encourage learning and joyful creativity and to inspire women to discover their unique beauty and strength.

All FACE Stockholm products are hypoallergenic, non-comedogenic and never tested on animals.